01 / CONCEPT & DESIGN
Stand Design
From the first idea to a professional exhibition concept. AI-assisted visualization meets over 30 years of exhibition experience.
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We can create an impressive initial exhibition stand concept within hours. If you wish, we also coordinate complete stand delivery, including setup and dismantling.
Ophthalmic optics in Hall 8
INTERLOOK runs on 16 and 17 January 2027 in Hall 8 at Messe Dortmund. The trade fair covers eyewear fashion, contact lenses, accessories and developments in optical technology. The INTERLOOK ARENA hosts talks, and a dedicated display area presents new products and selected frame models.
Who compares frames and orders collections
The organiser addresses opticians and retailers. They meet optical brands and suppliers and can order collections at the fair. For frames, the conversation goes beyond shape and colour to fit, available sizes and how a model would work in a shop’s range.
Try on frames and discuss the range
An eyewear display needs even light, accessible samples and a mirror. A table away from the fitting area gives buyers and advisers space to review colour options and discuss orders. In the 36 m² peninsula concept for fictional frame maker SENVORY FRAME STUDIO, frames are arranged on illuminated islands. X24seven designs stands and can coordinate construction, installation and dismantling.
Event profile and audiences: INTERLOOK – organiser and trade audienceINTERLOOK – dates, Hall 8 and programmeMesse Dortmund – INTERLOOK 2027 calendar
Fictional SENVORY concept with illuminated frame displays, a fitting mirror and a separate table.
Experience Meets AI
Over 30 Years of Exhibition Experience Meets AI
At X24seven, we combine more than 30 years of international exhibition stand experience with the latest possibilities of artificial intelligence.
Livia checks that frame shapes and acetate colours can be compared under even light. Opticians can try samples at the mirror and use the side table to discuss what belongs in their range.
What makes us different: real exhibition expertise stands behind our AI. Every design brief and AI prompt is developed by experienced exhibition project managers and site managers. The result is more than an impressive visualization: a carefully considered concept designed to be built in the real world.
Whether you need a new stand design or would also like us to handle the complete build, we look forward to bringing your ideas to life.
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Our Services
From the First Idea to the Finished Exhibition Stand
02 / PLANNING & BUILD
Stand Construction
From design to reality. We coordinate project management, production, logistics, installation and dismantling internationally.
Request a turnkey stand nowStand design: X24seven concept. Stand construction: completed stand for CROWD Real Estate / Harthoorn.
Your next exhibition starts here.
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